Pixis
Pixis
An AI technology company offering Targeting, Creative, and Performance AI products to help brands scale their marketing efforts and maximize ROI.
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Date Added: September 26, 2023
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Description
Pixis offers AI technology to help brands scale their marketing efforts. Their three main products include Targeting AI, Creative AI, and Performance AI, each with unique features to enhance marketing strategies. Pixis also provides an AI Savings Calculator to estimate the potential returns from their codeless AI infrastructure. The company has worked with various clients, including Klar, DHL Express, and CARSOME, and has shown improvements in metrics such as cost per acquisition, creative turnaround time, conversion rates, click-through rates, and ROI. Additionally, Pixis provides resources such as a blog, podcast, and events to keep customers informed on the latest in AI-led marketing.
Key Features
- Targeting AI: Utilizes neural networks to analyze real-time brand engagement, user behavior, and market trends to identify and convert audiences. It can identify new cohorts and scale proven ones.
- Creative AI: Utilizes Generative AI models to enhance creative capabilities. It enables automated persona-specific creative and communication delivery across platforms. This product can generate and scale high-quality video and static assets, and reduce creative turnaround time.
- Performance AI: Utilizes proprietary AI models to maximize ROAS by making better decisions across marketing channels with automated bid and budget pacing. It helps to stabilize CAC, mitigate the impact of short-term fluctuations and seasonality with predictive modeling, and more.
Use Cases
- Marketing teams in any industry looking to scale their marketing efforts and improve their ROI.
- Brands that want to identify and convert new audiences based on real-time engagement and market trends.
- Companies that want to automate their creative process and deliver persona-specific content across platforms.
- Businesses that want to maximize their ROAS by distributing better decisions across marketing channels with automated bid and budget pacing.
- Marketers who want to estimate the AI-powered returns they can experience by leveraging Pixis' codeless AI infrastructure for their marketing.
